Student Enrollment Marketing for Colleges, Courses and Training Providers
We help education businesses fill intakes with enquiries from people ready to learn, not just people collecting brochures.
Why education ads struggle to fill seats
Enquiries are easy to get. Enrolments are not.
Lots of enquiries, few enrolments
Forms fill up, but many people never attend a session or answer the follow-up call.
Long decision times
Students and professionals compare options for weeks, and most ads stop reaching them too early.
Seasonal pressure
Intakes come in waves, and campaigns started late struggle to catch up before deadlines.
How we fill your next intake
Campaigns built around how students and professionals choose a course.
Lead forms that qualify
Short forms with smart questions (course, start date, location) so your team calls the right people first.
Course-intent search
We target searches for your course names, careers and certifications, so you reach people actively looking.
Professional targeting
For corporate and professional programmes, we reach people by job title, industry and seniority.
Retargeting through the decision
We stay in front of people who showed interest with reminders, student stories and deadline nudges.
Conversational course research
Reach prospective students inside ChatGPT as they compare degrees, career courses and institutions.
Our approach
Audit
We review your courses, intake dates and past campaigns.
Build
We create campaigns per course, lead forms and tracking.
Launch
We go live ahead of the intake and test audiences fast.
Optimise
We move budget to the courses and audiences that enrol.
The numbers that matter in education
We track commercial metrics that directly drive growth, not vanity clicks.
What each lead costs.
How many leads actually join.
The real return on your budget.
How full each batch is against your target.
Education Questions
Clear answers to frequent questions about our education campaigns.
Do you work with online courses as well as colleges?
Yes. We work with colleges, training institutes, online course creators and corporate training providers.
Which platform is best for education?
Meta works well for students and career changers, Google for people searching specific courses, and LinkedIn for professional and corporate programmes.
When should we start before an intake?
Ideally 6 to 8 weeks before, so campaigns can learn and optimise before the deadline.
Can you improve lead quality, not just volume?
Yes. We use qualifying questions and optimise towards enrolments, not just form fills.
Do you handle the follow-up calls?
No, your team handles calls. We make sure leads reach them instantly and are easy to prioritise.
Ready to fill your next intake?
Book a free strategy call and we'll map out a campaign plan for your next batch.
