TRAVEL & HOSPITALITY

Travel and Hospitality Marketing That Brings More Direct Bookings

We run Google and Meta campaigns for hotels, resorts, vacation rentals and tour operators, so more guests book with you directly instead of through booking sites.

3D travel suitcase with straw sun hat, vintage camera, sunglasses, passport with boarding pass, hotel service bell and airplane

Why travel brands lose bookings online

Travelers research for weeks and book wherever it feels easiest.

Paying high commissions

Booking sites take a big cut of every reservation, even from guests who already searched for you by name.

Long research, late decisions

Travelers compare places for weeks, and most ads stop reaching them before they book.

Busy seasons and empty months

Peak season sells itself, while quieter months leave rooms and tours empty.

Our approach

1

Audit

We review your website, booking engine, channels and current ads.

2

Build

We set up campaigns, creatives, offers and booking tracking.

3

Launch

We test markets, offers and creatives in the first weeks.

4

Optimise

We move budget to the dates, markets and offers that bring bookings, and plan ahead for quiet seasons.

The numbers that matter in travel and hospitality

We track commercial metrics that directly drive growth, not vanity clicks.

Cost per booking

what you pay for each reservation.

Direct booking revenue

how much revenue your ads bring through your own website.

Direct vs booking-site mix

how many guests book with you instead of through booking sites.

Enquiry-to-booking rate

how many enquiries for tours, groups or events turn into bookings.

Travel & Hospitality Questions

Clear answers to frequent questions about our travel & hospitality campaigns.

What travel businesses do you work with?

Hotels, resorts, boutique stays, vacation rentals, tour operators and travel agencies.

Can you help us rely less on booking sites?

Yes. Brand search, retargeting and direct-booking offers help more guests book with you instead of paying commission to booking sites.

Can you track bookings from our booking engine?

Yes. Most booking engines can connect to GA4, so we can see which ads bring bookings and revenue.

How do you handle quiet seasons?

We plan campaigns and offers ahead of slower months and target travelers whose holiday timing matches your quieter dates.

Do you create the ad creatives?

Yes. We make video, carousel and static ads using your photos and videos of rooms, views and experiences.

Ready for more guests who book with you directly?

Book a free strategy call and we'll show you how to turn lookers into bookers.